At GrowthMed, we understand that optimizing your website sometimes means more than just making sure you can be found by Google. Your plastic surgery website is your practice’s virtual front door. It is important to “open your door” to people of all ability levels. Sure, creating an ADA compliant website […]
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Here at GrowthMed, we’re big fans of data. Facts and figures yield dollars and cents, so if you want to succeed in business, let the numbers be your guide. It all adds up! E-commerce will rack up an estimated (and staggering) $3.45 trillion of business in the year 2019. Even […]
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How Does Google’s Core Update Affect My Plastic Surgery Practice? On January 13, 2020, Google announced (via tweet) that they were “releasing a broad core algorithm update.” Deflecting further questions, they went on to say, opaquely, “Our guidance about such updates remains as we’ve covered before. Please see this [Aug. […]
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On October 25, 2019, Google announced its biggest and newest algorithm update in the past 5 years, BERT. This update impacts the search results that populate after a user’s specific query to give them more accurate, useful results. The most notable change is that the algorithm takes into account the […]
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PerezHilton.com Case Study: How We Turned an 84% Decrease Into A 782% Increase after the Google Medic Update. After Google Medic Update –84% decrease in traffic After GrowthMed Overhaul +782% increase in traffic TL;DR PerezHilton.com, like thousands of plastic surgery websites, was negatively impacted by the Google Medic Update. GrowthMed’s […]
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As the buzz for CoolSculpting continues to heat up, plastic surgery, cosmetic, aesthetic and medical spa practices around the country are purchasing CoolSculpting machines to grow their business. Investing in a new CoolSculpting machine is exciting, but it is only the first step. The next, arguably more important step, is […]
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Today, digital marketing is both a powerful and cost-effective tool for plastic surgery practices to build their brand. More than 70% of global desktop search traffic is performed on Google and nearly half of all Google searches are local, which paint a clear picture of the power of the importance […]
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For any company offering online medical marketing and website design services, it’s critically important that your own website reflects the quality you are offering your clients. It should go without saying that in the eye of your potential clients your online presence directly relates to the aesthetics, technical skill, and […]
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